Plenty Featured in Wall Street Journal
In an article titled, Indoor Farming Takes Root at California Startup The Wall Street Journal covered the growth of Finistere Ventures portfolio company Plenty.
In an article titled, Indoor Farming Takes Root at California Startup The Wall Street Journal covered the growth of Finistere Ventures portfolio company Plenty.
Plenty can today produce more than 150 times as much lettuce per square foot a year as an outdoor farm, and with 1% of the water.
From the article:
A group of tech entrepreneurs and investors including billionaires Jeff Bezos and Eric Schmidt are betting this facility, 100 miles north of California’s “salad bowl” produce-farming epicenter, can redefine how vegetables and fruits are grown for local consumption.
If all goes to plan, the 51,000-square-foot warehouse run by startup Plenty United Inc. will yield as much as 3 million pounds of leafy greens each year. In the coming months, the company plans to begin marketing produce bred for local tables rather than shipping durability.
“We’re growing for people, not trucks,” said Plenty co-founder and Chief Executive Matt Barnard, the 44-year-old son of a Wisconsin cherry and apple farmer whose background is in tech and investing.
An open letter as Plenty CEO
By Arama Kukutai Dear valued customers, team members and community: Firstly, thank you for welcoming me officially as Plenty’s new CEO! I look forward to this next phase of growth for the company. There is no denying our existing food supply is fragile, strained and unsustainable. Indoor agriculture has long promised a solution to the… Read More ▸
Farm2050: Coalition Names First Five Nutrient Technology Trial Startups
Top Investors and Industry Leaders Validate Promising Soil and Nutrient-Focused Innovations With Global Trials PALO ALTO, CA and Palmerston North, New Zealand – Finistere Ventures and Innovation Endeavors today revealed the first five companies selected for the Farm2050 Nutrient Technology Trialing Platform, a dual-hemisphere agritech testing and validation platform. The Farm2050 Nutrient Trialing Platform aims… Read More ▸
Hi Fidelity Genetics Announces Study Published in the Proceedings of the National Academy of Sciences
Hi Fidelity Genetics Announces Study Published in the Proceedings of the National Academy of Sciences Peer-Reviewed Journal Details How to Dramatically Reduce Row Crop Emissions and Make Farm Management Practices More Sustainable DURHAM, N.C., June 21, 2021 – Hi Fidelity Genetics (HFG), a computational crop breeding company, announced today the publication of a peer-reviewed article titled, “Novel… Read More ▸
